![]() Sarah Personette, Twitter’s chief customer officer, said the company was working to communicate frequently with advertisers and reassure them “the way that we service our customers is not changing”.Īfter the meeting, a Twitter employee told Reuters there was little trust in what executives had to say. “Do we have a strategy in the near-term on how to handle advertisers pulling investment?” one employee asked. “Twitter DMs should have end to end encryption like Signal, so no one can spy on or hack your messages,” he tweeted on Wednesday.Įmployees told executives they feared Musk’s erratic behavior could destabilize Twitter’s business and hurt it financially as the company prepares to address the advertising world in a presentation next week in New York City. ![]() Users took aim at Gadde, tweeting: “Just quit you scum” and “WHITE POWER! WHITE PRIDE!”Įarlier this week, Musk also pushed for end-to-end encryption on the social media platform, prompting concerns among users and lawmakers who fear that such protections may make it easier for extremists and criminals to operate online. Musk’s attack triggered a barrage of online harassment targeting Gadde. In response to the YouTuber Saajar Enjeti’s tweet about the company’s “top censorship advocate” who once censored the New York Post for a story on Hunter Biden’s laptop contents, Musk tweeted: “Suspending the Twitter account of a major news organization for publishing a truthful story was obviously incredibly inappropriate.” On Monday, Gadde was reported to have cried during a virtual meeting with the company’s legal and policy teams as she expressed concerns over the trajectory of the company. In recent days, Musk has tweeted criticism of Twitter’s top lawyer, Vijaya Gadde, a Twitter veteran widely respected across Silicon Valley and internally known as Twitter’s “moral authority”. “I believe the future Twitter organization will continue to care about its impact on the world and its customers,” he said.Įxecutives said during the meeting that the employee attrition rate had not changed compared to the levels before the news of Musk’s interest in buying the company. Yaccarino and Musk believe that a pivot in the company’s business strategy will revitalise Twitter beyond digital advertising.Agrawal answered that Twitter had always cared about its employees and would continue to do so. The proposal was part of an investor presentation held by Twitter’s new chief executive officer, Linda Yaccarino, for the first time since her appointment. According to a previous report, Twitter is holding early discussions with political and entertainment figures, payments services, and news and media publishers on potential partnerships. The lawsuit comes amid the company’s shift in business strategy to focus more on video, creator, and commerce partnerships. Twitter is also being sued in Delaware by three former executives including ex-CEO Parag Agrawal who say it reneged on obligations to reimburse more than $1 million in legal fees they incurred responding to requests from government regulators. Many landlords, vendors, and consultants have also sued Twitter over unpaid bills, some of which Musk inherited when he bought the company. Twitter in those cases is accused of failing to pay promised severance and targeting female employees and workers with disabilities for layoffs, among other claims. ![]() Schobinger’s lawyer, Shannon Liss-Riordan, represents ex-Twitter workers in several other lawsuits and about 2,000 individual arbitration cases stemming from mass layoffs ordered by Musk last year. READ MORE Twitter increases character limit for Twitter Blue subscribers: Check details
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